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Scope of Market Research Jobs for freshers in India
Market Research jobs for freshers in India begins by a systematic gathering, recording and analyzing of data. The fresher as a market researched can be involved in the process the precedes the launch of a product or service or plans of a company to expand into a new market. The scope of market research jobs for freshers is vast ranging from market research, advertising research or product research. Market research can be either quantitative or qualitative. A fresher in the field of market research can move up to be a market analyst or trend analyst.
Types of Market Research Jobs for freshers in India
Market research jobs for freshers in India can arise from various sectors like technology, engineering, manufacturing, finance, media or FMCG. The various jobs that a market researcher does can vary from being a brand equity researcher, a research associate, concept testing, demand estimating, segmentation research and even business development. The fresher in the field of market research can be assigned either for problem identification or problem solving.
Eligibility for Market Research Jobs for freshers in India
Employers recruiting freshers for market research job usually prefer a good academic background with sound technical knowledge. However the graduation from particular field would be needed depending upon the nature of the market research company. So, a medical research company would seek a graduate in B. Pharma while a technological firm might look for a B. Tech. Market research houses in media would essentially look for graduates in humanities, arts, journalism or economics.
Major Companies offering Market Research Jobs for freshers in India
Marketing Research companies who provide jobs for freshers in India are national and international. It includes names like ACNielsen,Ad Point, Business Development Bureau (India) Private Limited, Data Search (P) Limited, Decatrend Technologies, IMRB, GNN Research Group etc. Tata Consultancy Services also offer openings for market research analyst.
Salary Package of Market Research Jobs for freshers in India
Most market research companies maintain the option of negotiable salary for freshers looking for market research jobs. Branded companies usually keep a structured salary block for freshers which also depends on the location of the company. However market research jobs involve incentives and salaries usually start from Rs.10,000.
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