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Scope of Marketing Jobs
Marketing forms the backbone of any industry. Any company, whatever may be its mode of business, has to ultimately depend on marketing for selling its products in the market. Several domestic and international firms have been set up in India and these firms require talented and highly motivated marketing professionals. With so many choices in front of the consumers in present days, a good marketing team can help build up a company's brand name in the market. For instance, there may be several companies producing the same product but consumers of this product will buy the product of that company which has earned a good name in the market. Here in lies the effectiveness of good marketing efforts. It is all about how you present your products to the customers so as to convince them to buy your goodies.
In India, there is ample scope for freshers who want to enter the field of marketing. Each and every company requires marketing executives for marketing their products and services.
Types of Marketing Jobs
There are different types of marketing jobs for freshers in India. All companies require marketing people for promoting their products and services. A fresher in marketing can work as a business development executive, marketing executive, E-marketing executive, telemarketing executive, collection executive, management/marketing trainee, marketing consultant, business development executive, customer relation executive, financial and marketing consultant, export marketing staff or showroom manager.
Eligibility for Marketing Jobs
If you want to get a marketing job, you need to be a graduate in Science, Commerce or Humanities. Individuals who have done their MBA with marketing as specialization and those MBA degree holders who have the basic knowledge of product selling and business consulting are usually preferred by the employers.
Your chances of getting a marketing job in a good company increases if you have a pleasing personality, excellent communication skill, effective customer handling capability and the ability to meet targets. Interacting with the customers with empathy and passionately delivering the highest quality of exemplary service is also an important aspect of marketing.
Major Companies Offering Marketing Jobs
Almost all companies, whether they are in the hospitality sector, manufacturing sector, tourism sector or pharmaceutical sector, require marketing professionals for promoting their products and services. Some of these companies include Piwania Technologies Pvt. Ltd., India Infoline, Logiciel Information Systems Pvt. Ltd., eZeeCloud Info Services Pvt. Ltd, Country Club India Pvt. Ltd., Micro Technologies (India) Limited, Packt Publishing Pvt. Ltd., Bibo Water, Bajaj Allianz General Insurance Co. Ltd., HealthB4U.Com, Goel Steel Company, INSCOL Academy and Fortis Healthcare Ltd.
Salary Package Expected
A marketing executive can earn somewhere around Rs. 5,000 to Rs. 8,000 per month as fixed pay. Apart from this, they also get commissions and/or incentives. However, the amount of pay may vary depending upon the company you are working in, your location of workplace and your academic attainments.
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